
Show Home Secrets

Moving into a new home can be both exciting and daunting. With a blank canvas to decorate it can be difficult to know where to start. We caught up with Charlotte Darby, Client Account Manager at Show Business Interiors, to understand how the team developed the designs for the new show homes at our recently launched Millfields scheme in West Bromwich, and to get her top tips for how you can create that show home elegance in your own property.
“Our designers will always consider the area’s demographic before designing a show home and draw inspiration from a range of influential factors including the location, its setting, upcoming interior design trends, the type of people they envisage living there and so forth,” says Charlotte.
Embracing modernity and aspiration, The Ashop show home is centred around a family embarking on the next stage of their life.
“The design was centralised around a couple with established careers who upgraded their home to accommodate their first child while enjoying a sociable life with families of a similar age,” says Charlotte. With this in mind, the team focused on a cosy family living room with patterned scatter cushions and monochrome artwork complementing the warm tones in the walls, sofa and carpets. They also used lighting to frame the dining area and give a tasteful take on family time around the dinner table. Further to this, the set-up of a workspace in the dining area exemplifies the importance of a multi-functioning area, indicative of the home buyer’s narrative.
Taking a slightly different approach, and designed with young, new homeowners in mind, The Blyth show home offers an abundance of character. “Pops of colour are emphasised by the furnishings as well as the tremendous artwork in the kitchen/dining area, which all help to elevate the look and feel of this home,” says Charlotte.
“Our favourite rooms to design in this house were the lounge and the kitchen/dining area,” she says. “Both rooms hold so much character and were extremely fun to design. The use of raised furniture helps exemplify the flow of space for a social setting, while elements including the multi-coloured framed artwork, planters and scatter cushions add vitality to the scheme.
“Our favourite rooms to design in this house were the lounge and the kitchen/dining area,” she says. “Both rooms hold so much character and were extremely fun to design. The use of raised furniture helps exemplify the flow of space for a social setting, while elements including the multi-coloured framed artwork, planters and scatter cushions add vitality to the scheme.
Show homes can provide a great source of inspiration when looking to decorate your home. But Charlotte’s advice is not to get too caught up in the detail. “Take inspiration from the overall scheme rather than a specific piece of furniture,” she suggests. “You can easily recreate a similar look by simply reviewing the colourways used within the show home or the material of a particular product rather than getting too bogged down searching for its replica.”